Adidas Gazelle Womens

Inspirational stories for startup

Adidas Gazelle Womens

Postby sooo » Mon Aug 19, 2019 6:12 pm

Since its public unveiling in 1987, Air has undergone dramatic change in its aesthetic and performance. It has enthralled designers and engineers, precipitating a now decades-long legacy of evolution.

I look at Air as a form vocabulary. It allows for Nike Air Max 90 Femme endless exploration of shape tied to function, resilience and responsiveness. When I think about the formal engineering, the gesture and the aesthetic of the Air unit, two Asics Gel Lyte 5 Mujer thoughts come to mind.

The first is the exciting opportunity that occurs when we deny the traditional methods of making shoes — stacking materials. Because of that denial, the shoe becomes a biomorphic shape. With Air, and thanks to innovative techniques like the outer swept pinch, we can limit layers and create a symbiosis between foot and cushioning.

Second, it allows me to ask, "What can we do with technology, and these pockets that are proscribed to the way your foot works and the way your body sits on materiality?” And, ultimately, “How can the bag become part of the body's natural motion?” There's nothing in nature that says, "walk on bubbles," necessarily. Nike Air Max 90 Femme But the Air unit moving and adapting and adjusting to all the pressures put on it… it's a truly dynamic shape that allows for constant reimagining and reinventing the base Nike Air Huarache Womens idea.

In seeking new sensations, we have continually stretched the boundaries of Air-Sole design. Exaggerated shapes communicate their value — some plush, some protective, some flexible. And it’s not always about more Air, but where Air is most required.

With the VaporMax, this was a soft, bouncy, flexible ride. With the 270 and 720, we arrived at new heights (see H) and a depth of displacement that improved comfort for longer wear. In all three, we worked with the core benefit of Air Max: energy absorption. We want, ultimately, to do two things: The first is to find ways to highlight that benefit, unencumbered from any other material. In the most imaginative sense (see I), we want to achieve weightlessness. The second is to push the limits of absorption with new geometries.

Air is always pushing back, so we have to consider Nike Cortez Femme how those geometries make for a pleasurable sensation. We also have to find a stable base for the wearer. Because of these controls, we don’t start our work with the aim of creating a Nike Air Max 270 Dames provocative shape, but it is a happy byproduct.

We see Air as a variable, a shape shifter that follows a clear truth: When we solve for a pure, functional need with Air, our result is intuitive and beautiful.

Nike Joyride joins Nike Air and Nike React as the latest proprietary innovation within the company's diverse array of cushioning platforms. Joyride is engineered to help keep legs fresh by delivering a personalized underfoot experience with great impact absorption in a surprisingly light, energy-returning package.

Nike Joyride releases first in the Nike Joyride Run Flyknit. Designed for all runners, the soft cushioning and smooth transition Adidas Gazelle Womens helps ease impact — important whether you're a seasoned marathoner taking a shake-out run or a novice looking to find your true stride. The Nike Joyride Run Flyknit is available to Nike Cortez Donna Nike Members July 25. A global release follows August 15.

Future silhouettes featuring Nike Joyride, tuned specifically for their unique purposes, include the Nike Joyride NSW, Nike Joyride NSW Setter (which debuted during Matthew Williams’ SS20 ALYX show at Paris Fashion Week), the women's-exclusive Nike Joyride NSW Optik and the Nike Joyride Kids Nova, expressly engineered for the needs of young athletes.
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